Pennys were boss to ball in – Mizzo
Anfernee “Penny” Hardaway has been gone from NBA basketball for over five years. He hasn’t been recognizable as a player since 2000, and the man we that we’ve long known as “Penny” hasn’t been seen since 1998, at best. Simply put, Penny, as he has become long famous as, has been absent for a long, long time.
No need to go deep into his injuries and his professional plight. He’s done a lot of great things in his relatively short star career, with respect to his untimely and unfortunate health issues – however, his legacy has been maintained.
By virtue of the point guard’s dynamic play, affable nature, and cross-culture appeal, the Nike Air Foamposite One has long been synonymous with the former Orlando Magic superstar (and ex-Phoenix Sun, New York Knick, and Miami Heater). Initially released in 1997 and first worn by former NBA star Mike Bibby – then a championship-winning college basketball star for the University of Arizona – the Air Foamposite One has achieved maybe the longest heyday in the modern era of basketball sneakers, next to the Air Jordan XI. Its mere presence has been the beacon call for sneakerheads all around the world to pay homage with big bucks at retail to acquire the famed model sneaker – and many often come up short.
But one fan can come up lucky.
In a collaboration with sports social media platform LockerDome and leading NBA magazine DIME, the app-based digital game Memory App by Dime Magazine offers a lucky player the opportunity to play and win a free pair of the recently-released “Polarized Pink” color of Penny’s Air Foamposite One sneaker.
For more details on how to play and win, see the press release below:
LockerDome, a sports social media platform and one of the fasting growing online sports properties in the country with 2.5 million monthly unique visitors, announced today a partnership with IDC Projects to create the platform’s first game with the launch of Memory App by Dime Magazine. The goal of the game, which will live on the Dime Magazine Network on LockerDome, is to match the popular basketball lifestyle magazine’s covers featuring the biggest names in basketball as quickly as possible to win basketball-related prizes. The top prize is the recently launched “Polarizing Pink” Nike Air Foamposite One provided by Foot Locker. IDC Projects is the maker of Memory Matches and Memory Matches 2, which have been downloaded collectively over one million times.
“We are pleased to be partnering with Dime Magazine and IDC Projects to deliver the first game to LockerDome’s rapidly growing and highly engaged sports audience,” said Gabe Lozano, co-founder and CEO of LockerDome. “This exciting new game featuring the stunning artwork from previous Dime covers and the wonderfully addictive Memory Matches technology represents the next step in the evolution of LockerDome as a sports media platform.”
“Over the past decade, Dime Magazine’s covers have featured the best basketball players in the word. We’re excited to bring Dime to a robust mobile platform like LockerDome, and to give our fans a fun, new experience through this innovative and wonderfully addictive new game,” Josh Gotthelf, co-founder and CEO of Dime Magazine.
“We’re excited to use our expertise in mobile games to be part of this synergistic approach to encourage interaction between basketball fans and brands.” said Michael Orlando, CEO of IDC Projects.
The game is built to be played on iOS devices (iPhone, iPad, iPod), with the contests powered by LockerDome.